by Lara Holliday | Dec 30, 2016 | Career, Coaching, Consulting, Leadership, Mission, Vision
This year I will be continuing a long-standing tradition of not making New Year’s resolutions. I have found that my avoidance of New Year’s resolutions surprises some people, and I suppose that makes sense. I do, after all, work with my clients to develop goals...
by Lara Holliday | Oct 13, 2016 | Coaching, Consulting, Leadership, Vision
Jessica Leigh Smith, guest blogger, interviews Lara Holliday Jessica Leigh Smith is a freelance writer, project manager, and creative person and is today a guest blogger for Bergen Street Strategy. Lara is the founder of Bergen Street Strategy and the Bergen Street...
by Lara Holliday | Aug 26, 2016 | Coaching, Communications, Consulting, Creative Challenges, Marketing, Mission, Nonprofit, Vision
Freaked out by the idea of writing your mission statement? Hire someone to do the thing that brings them joy but makes you want to tear your hair out. It’s the inverse of the idea that if you do something you love you’ll never end up working a day in your life....
by Lara Holliday | Aug 12, 2016 | Communications, Consulting, Creative Challenges, Engagement, Marketing, Nonprofit
A beloved staff member at my kids’ school made a comment to me in the elevator that turned out to reveal one of the more brilliant marketing tactics I’ve heard in some time. She was holding a length of jump rope and heading to the gym, and I remarked on what I know to...
by Lara Holliday | Aug 1, 2016 | Career, Coaching, Communications, Consulting, Creative Challenges, Development, Engagement, Fundraising, Leadership, Marketing, Mission, Nonprofit
In my experience I’ve found that careers are kind of like shelter dogs. You don’t actually pick them; they pick you. In my 23 years of living in New York City, I’ve been a fundraiser, communications strategist, office manager, advocacy campaign director,...
